Brand guidelines

How RaveRewards looks, sounds and shows up, so every screen, clip and campaign page feels like one product.

02

Clear space

Keep a clear margin around the logo equal to half the height of the mark, called X. Nothing else sits inside it: no text, edges or other logos.

Co branding: put partner logos at the same height as our wordmark, separated by a 1 px divider with X on both sides.

03

Colours

A warm charcoal base with one accent. Amber means action; green always means money. Select a value to copy it.

AmberPrimary actions, active states, the brand mark
HEX
RGB
HSL
GoldHighlights and the top of the molten gradient
HEX
RGB
HSL
Deep amberThe end of the molten gradient
HEX
RGB
HSL
CharcoalPage background
HEX
RGB
HSL
SurfaceCards and panels
HEX
RGB
HSL
RaisedInputs, menus, popovers
HEX
RGB
HSL
TextHeadlines and primary text
HEX
RGB
HSL
Money greenEvery payout, rate and balance
HEX
RGB
HSL
Alert redErrors and flags only
HEX
RGB
HSL
Info blueInformation and retainer campaigns
HEX
RGB
HSL

The molten gradient

Reserved for primary buttons, the logo mark and one highlighted word per page. Never on cards, borders or progress bars.

#FFCB5C#FFB020#F59E0B

04

Typography

Two free Google Fonts. Space Grotesk for display with tight tracking, Inter for everything you read and tap.

Aa
Space GroteskSemibold 600 · tracking minus 4% at display sizes

ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789 $ % & ?

Aa
InterRegular 400, Medium 500, Semibold 600

ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789 $ % & ?

Get paid for every view

Join live campaigns, post on your own accounts and withdraw from $10.

Create account
  • Space Grotesk 600
  • Inter 500, secondary text
  • Inter 600, sentence case

05

Iconography

One outline family with a 1.75 stroke, round caps and joins, drawn in the current text colour. Only platform marks and the verified seal are filled. No emoji, anywhere.

  • wallet
  • eye
  • shield-check
  • clipboard-check
  • megaphone
  • users
  • bar-chart
  • calendar
  • receipt
  • flag
  • link
  • upload
  • scissors
  • music
  • video
  • trophy
  • tiktok
  • instagram
  • youtube
  • x
  • verified

06

Voice

We talk like the friend who already runs campaigns: specific, calm and on your side. Numbers first, promises never.

Numbers first

Say what it pays, when and why. "$12.40 added to your balance" beats "Great news about your earnings".

Plain and warm

Short sentences, everyday words, British spelling. No hype words such as revolutionary or seamless.

Short and fixable

Every error says what happened and what to do next, in one line.

Write

Clip approved. $12.40 is in your balance and you can withdraw it now.

That link is not a TikTok, Instagram, YouTube or X post. Paste the link to the post itself.

Avoid

Awesome!! Your content has been successfully approved and your rewards are on the way!

Error 422: invalid input.

House rule: no dash characters in anything people read. Write "sign in", "short form", "follow up".

07

Downloads

Everything in one ZIP, or grab single files below.

  • Complete brand kitZIP with every file below, colours and a readmeDownload ZIP
  • Colour tokensJSON with names, hex and rgb valuesDownload
  • Logo, on darkSVG, scales to any size · 6.5 KBDownload
  • Logo, on darkPNG · 37.9 KBDownload
  • Logo, on lightSVG, scales to any size · 6.5 KBDownload
  • Logo, on lightPNG · 37.9 KBDownload
  • Wordmark, on darkSVG, scales to any size · 5.8 KBDownload
  • Wordmark, on darkPNG · 15.8 KBDownload
  • Wordmark, on lightSVG, scales to any size · 5.8 KBDownload
  • Wordmark, on lightPNG · 15.9 KBDownload
  • Logo markSVG, scales to any size · 0.6 KBDownload
  • App iconPNG, 512 x 512 · 207.9 KBDownload
  • App icon, smallPNG, 192 x 192 · 20.6 KBDownload
  • Touch iconPNG, 180 x 180 · 23.1 KBDownload
  • FaviconSVG · 0.7 KBDownload
  • Social share cardJPG, 1200 x 630 · 80.1 KBDownload
  • Molten ribbon backdropJPG, 1280 wide · 77.9 KBDownload

Brand guidelines, updated September 2026. Questions: support@raveclip.app